22/11/2018
The BrandLaureate – The world branding awards is the highest award for brand and global branding. In 2018, Nam Thang Long Urban Area – Ciputra Hanoi has been honored to be awarded the BrandLaureate Special Edition World Awards 2018 Vietnam – Best Brand Property Development – Satellite City.
The BrandLaureate has been founded by the Asia Pacific Brands Foundation (APBF), the only branding and branding development in the world, since 2005. The awards are held in various countries with the aim of honoring the brands and branding including Vietnam.
The awards are given to brands or individuals that make significant contributions to the development of a brand, business or sector in Vietnam. Winners at the awards are the brands selected by Vietnamese consumers and carefully appraised by council of experts.
The awards are given to many different fields. In the field of real estate, Ciputra Hanoi has been honored to be awarded the “Special Edition World Awards – Best Brand Property Development – Satellite City.
Mr. Budiarsa Sastrawinata – General Director of Ciputra Hanoi (middle) was receiving the award.
Previously, similar to other brands, Ciputra has overcome many competitors to win based on four criteria: brand strategy, brand culture, unified brand communication and brand creativity and effectiveness.
Ciputra has also won the “first ticket” in this world’s prestigious brand award when receiving the most popular votes from customers and markets.
Representative of Ciputra Hanoi was attending the ceremony
Invested and built by Ciputra Indonesia Corporation and Urban Infrastructure Development Investment Corporation – UDIC Vietnam since 2002, Ciputra Hanoi is the first international urban area developed in the capital. After nearly 20 years of establishment and development, Ciputra is still considered as a model of modern civilized urban complex with full development of facilities, services and high-end accommodation.
Ciputra is 300ha wide including villas and high-rise apartments
The urban area currently has more than 7,000 inhabitants, of which 40% are foreigners. On the total plan of 300ha, Ciputra spends 77 hectares of space for trees and water, which gives each resident more 20m2 of ecology.
With the brand strategy of building high-end real estate along with the development of living grade and considering residents’ value of life as the center, Ciputra has been successful in contributing to raising the life of the Vietnamese.
Moreover, it will also contribute to shaping the first steps of the Vietnamese real estate market in the direction of professionalism, by the type of closed urban area with full of utilities.
All inner roads in Ciputra Hanoi are filled with peaceful green
So far, residents of Ciputra has been still very satisfied with the life quality of the urban area. New housing Categories such as Grand Gardenville Villas and The Link apartments have continued to be received positive feedback by the market.
Mr. Budiarsa Sastrawinata – General Director of Ciputra Hanoi said: “We thank the board of judges for recognizing what Ciputra has done. On the occasion of awards, we would also like to express our sincere gratitude to the Ciputra community, the brand ambassadors for Ciputra’s success. ”
2018 can be considered the bumper year in term of awards of Ciputra Hanoi. Previously, at the Vietnam National Real Estate Awards, this brand was honored as the best urban area. Golden Dragon award also recognized Ciputra as the most prestigious investor.
